+971 52 262 9460
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info@connectusportal.com

CONTENT MARKETING

contentmarketing

Content Driven Marketing

CONNECT US has an impeccable record in the dimensions of Content Marketing and helps create all the elements and tools that are search engine friendly. One such powerful tool is Content marketing as it is necessary to understand your brand’s diverse assets and create a huge reach to showcase your brand and make it stand out uniquely from the crowd and ahead of your competitors. Our Content Marketing experts can specially target customers to take interest in your company, product, or service with captivating content.

Content marketing is crucial to digital success, as it can make your brand more visible by publishing attractive and addictive content. There is one thing you just cannot escape from and that is content. Every day we are flooded with different kinds of content and there is nothing we can do to escape from it. 

If you are wondering why you need an effective content marketing strategy, then you would be happy to know that developing consistent and high-quality content is one of the many reasons behind determining a high rank on Google search engines. Simply put, a higher rank in search engines will attract potential customers and generate more leads.

 

Why Do we Need This ?

– When you produce excellent and relevant content, it gives your page a chance to be ranked high in search engines.

– When you are consistent in delivering extraordinary content, then more individuals are going to discover your website.

– Produce quality leads and drive more traffic for your business site.

– The right content can help educate your consumers and build a sense of trust among your target audience.

– Valuable content helps build credibility and foster strong relationships with customers.

– Content is shareable and works for any business.

– With great content, you can enhance your brand’s image and reputation.

– Once people like and share your content on social media, you can gain a significant fan following.

– You can generate more sales and pull in unexpected customers with useful and compelling content.

– You can also make personal connections and build a strong network by showcasing your brand through blogs and articles.

 

What Do We Offer ?

Articles:

Article writing has become one of the most guaranteed solutions for building a strong presence online and helps your business outshine your competition.

It is more than just a valuable and informative piece of writing and if it is done in the right way, it is a powerful tool for building your online presence. It can be posted on a variety of channels including company and news websites, guest posting sites, and social media.

Article writing is all about creating engaging and useful content for your target audience keeping in mind-

– Improve organic search results.

– Creates a stunning and appealing website that is both educating and informative for readers.

– Build a reputation and awareness for your brand.

– Generate more leads and targeted traffic.

So, keeping this in mind, it is safe to say that article writing can help increase your chances of finding the right customers at the right time. It is all about creating some underlying value for your content and using the relevant keywords full of essential information and intricate details. Make sure you get the perfect length of your writing to make an impression on your readers. If your article is too long, it will be difficult for customers to retain all the information and if it is too short, they may just ignore it. So, just make sure you get to the point quickly and provide the audience with some valuable content throughout.

When it comes to backlinks, it’s all about giving readers some extra information and at the same time providing relevance and authority for your main article. Our reputed team is here to provide your business with engaging and unique Content Marketing UAE.

Article writing is a wonderful way to increase your online presence and it is important to include the relevant keywords to help it rank high in search engines. We are here to create mind-blowing content for your customers and websites.

Blogs:

Blogs consist of an online platform where writers can share their views on a subject and so as a business owner, you can make use of this to help grab the attention of potential customers by boosting your visibility, increasing traffic, and connecting with the right audience.

The more consistent and frequent you are with your posts, the higher your chances for your website to be discovered. So, blogs are a lead generation tool that can convert traffic into high-quality leads. When you build your niche, you can create engaging posts that can make your business look very professional and credible and at the same time build trust among readers.

Why is blogging popular?

– Keep your clients up to date with reliable information
– Inexpensive to start and very easy to use
– Improves your ranking in search engines
– Gain trust and credibility among your readers
– Improves customer satisfaction
– Visitors can comment and interact with your brand
– Monetize your blog and create more revenue opportunities and additional sources of income.

How can we help you start a blog?

– Make a concrete plan and decide what will you share in this blog and how often will you update it?
– Create your blog and customize it according to your business needs and goals.
– Fill it with several posts and also make sure to integrate social media into your blogs.
– Reply to comments and get the necessary feedback and opinions from readers.
– Email signups will get people to keep visiting your blog and keep them engaged.

News Letter:

Newsletter marketing is nothing but sending informational newsletters to customers regarding products, sales, or anything related to company initiatives. This is more detailed compared to other kinds of marketing and also shares specific links for the customers that directly lead them to the company’s website and also help them buy products immediately. 

They are a great way to keep in touch with customers without investing in expensive TV or radio ads. The relative ease and low cost of making an informative newsletter is an effective marketing strategy especially for those with a limited budget. A few examples of the type of content included in these newsletters include- Reviews, interviews, Quizzes, How-to, Links, Inspiring or funny anecdotes, case studies, helpful tips, surveys, and much more!

Some effective strategies we follow:

– It is all about providing readers with a high-quality and engaging newsletter consistently along with a well-detailed plan taking into account the target demographic, content and deadlines.

– It is important to always define to your readers what your newsletter will be about-Is regarding special deals or offers? Is it regarding company or product information?

– Next, it is necessary to define the purpose of your newsletter, whether it is to increase sales, highlight the attention on a new product to develop an identity for a new brand or spread certain important news, and so on.

– Newsletters must be interesting to read and should include some special deals and links that can be easily taken to purchasing pages.

– Once you set the goals for your newsletter campaign, it is easy to design relevant content.

Podcasts:

Podcasts are excellent marketing tools that consist of a series of episodes of digital audio and operate as an on-demand radio show. There is usually a host who asks their guests a series of questions and interviews them or just shares inspiring stories and so on. They are very entertaining, informative, and very motivational so the audience will gain immense knowledge and information from listening to the podcasts. It is for this reason that podcasts are generally referred to as the radio of the internet world.

It is a new way of generating content and an innovative way of promoting a brand’s goods and services. Audio content will create a huge impact and are paving away in the digital world. Streaming platforms such as Spotify, Apple podcasts are so popular that many businesses are using these platforms to share their journey and create awareness about their products and services. It can drive more traffic to your website and is very engaging and creates an impact in every listener’s mind. Day by day more people are getting influenced by it so businesses should take advantage of podcasts as a part of their digital marketing strategy to bring more power to their brand and business.

Podcasts create a powerful impact in people’s minds and have the ability to create and nurture a loyal fan base. If you are wondering how you can create your podcast then it is not that hard. First, choose a topic that suits your interest, or something that will create brand awareness, or keep the audience engaged. Next, select the kind of podcast that will best suit your brand and include essential keywords to improve your search engine optimization. Get the necessary equipment needs to record your podcast and record your first episode. Finally, market it on social media and upload it consistently.

Web articles:

A website requires a unique a very distinct and unique way of writing. As most people just skim through websites and do not read as much, there is an art of writing web articles and content. Writing for websites is very comprehensive and involves hours of research and editing.

By writing valuable content for websites, a brand can demonstrate its expertise so that people seeking such services will find it super helpful. We use well-proven SEO practices for your website articles so that your target audience will find your page easily.

Our website content marketing services consist of captivating content that will give your visitors exactly what they are looking for. We understand the need of engaging your audience with relevant key phrases that are guaranteed to bring your site to the top of search engines. To successfully get results, our content experts craft compelling and use effective tools to strike a perfect harmony between stunning designs and engaging content. Our website writers are here to create content that is attention-grabbing and will help convert visitors to customers.

As a part of our content marketing strategy for websites, we try to

– Optimize your content for your customers
– Keep content very concise
– Use simple sentences in a straightforward manner
– Be very clear and direct
– Put essential information at the beginning
– Using relevant keywords
– Using descriptive adjectives
– Gives your brand a voice
– Avoiding abbreviations
– Using brief and descriptive headings and subheadings
– Create fresh and unique content.

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